“ISLE OF MAN (July 7, 2011) – PokerStars today announced that strategic communications executive Eric Hollreiser has joined as Head of Corporate Communications and will lead the company’s integrated communications efforts around the world. Hollreiser’s responsibilities will include execution of corporate communications, internal communications, public relations and corporate social responsibility, including across social media and talent communications.
Hollreiser will guide the positioning of PokerStars as a leading interactive entertainment and technology company, leveraging proprietary software, unrivalled online customer service, live events and creative broadcast operations to entertain audiences and deliver interactive experiences around the world.
Hollreiser is a former journalist and a veteran communications pro who has been a senior executive in media, entertainment and technology companies, including Microsoft Corp., The Walt Disney Company and Activision. He has also been an agency executive at Tierney Communications and was a co-founder of T2 Group, and brings a mix of entrepreneurial passion, Fortune 100 strategic communications experience and savvy business acumen to PokerStars’ senior management team.
Hollreiser was hired following a six-month international search conducted by a leading executive search firm. He has been consulting with the company over recent months and has provided invaluable counsel and strong leadership for the company’s communications.”
This press release has been delivered to Poker News Report by PokerStars.